Fresh's skincare line is filled with hits – like the Soy pH-balanced Hydrating Face Wash and Rose Face Mask. In this regard, the brand's latest release, the Tea Elixir Skin Resilience Activating Serum, is nothing short of ground-breaking.
The product boosts skin resilience by addressing common life stresses like mental stress, poor diet, and sleep deprivation. "For 15 years, I've immersed myself in the world of tea, researching this 'immortal health elixir' to untap its potential. This obsession led to the discovery of an adaptive tea plant on Mauritus," said Fresh co-founder, Lev Glazman.
Dr. Anne-Laure Bulteau, Fresh's skin biologist, notes that the tea plant has adapted to the island's adverse conditions—volcanic soil, tropical climate, and low altitude—for over a century.
The tea plant's resilient features were collected and integrated into the serum's flagship component, Adaptive Phytocompound Tea (ATP) Technology. It strengthens the skin's bioenergetic systems for a stronger skin barrier, increased suppleness, and improved skin structure. While APT Technology is powerful on its own, the formula includes a few notable ingredients to boost its effectiveness. “It also contains niacinamide for pore refinement, 5kDA hyaluronic acid to deeply moisturise and diminish visible lines, ceramide III to strengthen the skin's barrier, and ocean kelp to improve hydration and skin texture,” Dr. Bulteau says.
Over two months, Dr. Bulteau and her team conducted clinical studies to verify these claims. "In our testing, we observed an overall boost in skin resilience of +62%, +75% improvement in texture and glow, 58% more bounce, along with a reduced appearance of fine lines and wrinkles by -41% and a -61% reduction in visible pores," she says.
The Tea Elixir Skin Resilience Activating Serum's Beauty lies in its one-size-fits-all formula. This universal serum is suitable for all skin types because it strengthens and optimizes skin function.
Fresh's new "Tea Elixir Skin Activating Resilience Serum" boosts skin's resilience and tolerance to ageing stresses.
PHOTO:BATRISYIA D/O MUHAMMAD REDHUAN
The Tea Elixir Activating Serum captures the plant's resilience in a modern, silky texture with an oceanic scent.
PHOTO: BATRISYIA D/O MUHAMMAD REDHUAN
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